
The 21st century has ushered in a transformative era where women-led innovation is no longer a peripheral success story; it is the very engine driving global economic vitality. Standing at the forefront of this movement, the Women’s Chamber of Industry and Commerce (WCIC) recently hosted the “Prathibhabhisheka” Women Entrepreneur Awards 2025 on 12th January 2026—a night defined by brilliance, resilience, and the relentless pursuit of excellence.
True to its Sanskrit roots, which translate to “Crowning Women,” the Prathibhabhisheka awards serve as a beacon for female leaders who are dismantling traditional glass ceilings and redefining the modern workplace across Sri Lanka and the SAARC region.
A Legacy of Excellence and Integrity
This year’s ceremony was particularly poignant as the WCIC prepares to celebrate its trailblazing 40th anniversary in 2025. Over the last four years, the relaunch of Prathibhabhisheka has established it as the premier national platform for recognizing female tenacity.
What sets this accolade apart is its unwavering commitment to transparency. As Awards Co-Chairs Nilani Seneviratne and Tusitha Kumarakulasingam highlighted, the selection process is a “robust and ethical” journey, fully endorsed by the internationally renowned audit firm Ernst & Young (EY). This ensures that every winner is recognized not just for their scale, but for their integrity and long-term commitment to ethical enterprise.
Wisdom from the Podium: The Prime Minister’s Address
The event was honored by the presence of Chief Guest Prime Minister Dr. Harini Amarasuriya. Her participation sent a powerful message: the empowerment of women entrepreneurs is a matter of national priority. Her words resonated deeply with an audience of women who have often had to fight twice as hard for half the recognition.
“It is inspiring to witness the achievements of the women entrepreneurs who travel a path of obstacles always in trying to achieve their ambition. With the capabilities women inherently possess, they do win amidst challenging situations. The WCIC is providing a great service for these enterprising women to scale and grow.”
The Prime Minister’s message highlighted a fundamental truth—women possess an inherent resilience that allows them to thrive in “challenging situations.” Whether it is navigating economic downturns or breaking into male-dominated industries, the tenacity displayed by these winners is a blueprint for national growth.
FlexiEle’s Milestone: A Bronze Victory for the SAARC Region
For us at FlexiEle, the evening was a celebration of years of dedication to transforming the HR and payroll technology landscape. We are incredibly proud to announce that FlexiEle was named the Bronze Winner of the Prathibhabhisheka Award in the SAARC Region category.
This category is particularly competitive, as it features the top three businesses from across the entire South Asian Association for Regional Cooperation. Representing the company, our Founder Amitabh Trivedy and Co-founder Lakshmi Trivedy received the award, standing alongside the region’s most formidable innovators.
Why This Matters to Us
At FlexiEle, our mission has always been to simplify complexity. We believe that technology should empower people, not hinder them. Being recognized on a platform that celebrates “Crowning Women” is deeply aligned with our internal values. While this award recognizes the business, it specifically honors the leadership and vision of our co-founder, Lakshmi Trivedy, whose influence has been instrumental in shaping FlexiEle’s culture of empathy and innovation.
Our journey has been one of navigating complex markets and scaling our solutions to meet the needs of a diverse global clientele. This Bronze award serves as a powerful validation that we are on the right path.
Looking Ahead: The Future is Female-Led
As WCIC Chairperson Gayani de Alwis remarked, this platform has gained immense momentum, fostering a culture of growth that transcends borders. For FlexiEle, this award is not just a trophy on a shelf; it is fuel for our journey ahead. We are more committed than ever to supporting the ecosystem of women-led innovation and contributing to a future where brilliance knows no gender.
Conclusion: The Future is Built on Innovation
The “Prathibhabhisheka” Women Entrepreneur Awards have proven that when you provide women with a platform, they don’t just participate—they lead.
For FlexiEle, this recognition is a milestone, not a destination. We are energized by the spirit of the WCIC and the inspiring words of Prime Minister Dr. Harini Amarasuriya. We will continue to innovate, continue to scale, and continue to champion the role of women in the global marketplace.
To our partners, our clients, and our team: this award belongs to you. Together, we are proving that innovation, when led with heart and integrity, has no limits.